Last year I consulted with a local TV affiliate that wanted to build a localized social network. Part of the plan was to equip citizen journalists so that they could record and upload videos of news stories relevant to their town or county. We would have killed for the new YouTube Direct tool just launched [...]

If you ask some people out there what social computing and social software are all about for them, they would probably tell you that it’s all about the tools, about this new set of social technologies, about all that fancy stuff that you can do on the Internet nowadays in a much simpler and more [...]

Companies that sell software to monitor your child’s online activity are double-dipping by selling the collected data to marketers, according to AP. Not every software provider is engaging in the practice, but EchoMetrix Inc’s Sentry and FamilySafe brands are called out in particular. Because the software “listens” to the instant messenger conversations of kids, it’s [...]

A few months ago, we reported the launch of Google Services for Websites. Well, to remind you, Google Services for Websites is a program designed to help web hosters and access providers offer useful and powerful tools to their customers or webmasters to enhance and improve their websites. Tools provided by the services such as [...]

It’s kind of hard for me to report on Click Forensics without being biased–I’ve long maintained that click fraud will simply be one of many “costs” associated with paid search and is therefore a non-issue. So, you should keep that bias in mind, when reading the following: Click Forensics’ reports may put them out of [...]

Honestly, I am not sure what to make of this. Bloomberg has reported that Morgan Stanley, at least its European arm, has produced a report with insights into the mind of one Matthew Robson. He is a 15 year old intern at the securities firm (doing what I might ask?). Apparently this young man has [...]

Let’s face it, whether you love them or hate them, url shorteners are here to stay. However, all url shorteners are not created equal. The shortening service you choose to use can have a big impact on your site’s link building and rankings.