By Neville Hobson
Expert Author
Article Date: 2006-01-11

Via Steve Rubel, news of egoSurf, a tool that searches Google and other engines against your name and blog or website, and calculates your ego ranking.

Naturally, I gave it a go. it says my ego ranking is 11,845. Is that good? Can I exchange those points for a free flight to New York? That would be nice.

So why would you need to egoSurf? From the website:

[...] egoSurf helps massage the web publishers ego, and thereby maintain the cool equilibrium of the net itself.

Of course. 'Nuff said.

(Conceptually, it reminds me a bit of Preople which I wrote about last March. Still haven't figured that one out.)

Neville is currentlly the VP of New Marketing at Crayon. Visit Neville Hobson's blog: NevilleHobson.com.